
Organisers are hoping this logo will be less controversial than the Olympic design which was also launched this week.
Mr Bullock, from Norwich, was chosen from more than 100 adult entries and his design will appear on publicity material, glasses, products and clothing, all of which will be taken away by 15,000 customers.
Festival Organiser Martin Ward said: “This is a return to a more traditional logo. The entries represented many beer and dragon related themes but in the end this one stood out above the others. I would like to thank the entrants for their efforts. All will receive either a complimentary ticket to the festival or, if a junior entrant, a festival badge.”
Mr Bullock receives a cheque for £100 and a selection of products featuring his logo.
The junior winner, Thomas Linstead of Norwich, will receive a cheque for £25.
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